Hangman Digital Instrumental inNew FIRE Smartphone Maps Application August, 2014 - Seattle, Washington The much heralded release of Amazon’s first smartphone, the “FIRE” came on June 18th of this year. Jeff Bezos, founder and CEO of Amazon.com unveiled the phone to an invitation only audience of three hundred where he presented the features of their new flagship device. Of the many features, Amazon was proud to demonstrate their proprietary built-in Maps application. Hangman Digital was the lone developer responsible for creation of thousands of custom 3-D landmarks.